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Prospects and challenges of multimedia approach to tourism mapping in Nigeria: a case of wildlife parks mapping

Abstract Nigeria has a vast array of both natural and cultural tourist attractions. The country’s tourism industry, however, remains grossly underdeveloped, and the tourism resources are largely untapped. Hence, the tourism sector of the economy is yet to contribute significantly to the national Gross Domestic Product (GDP). One major factor that is responsible for the nation’s current lacklustre performance of the tourism sector is the poor state of tourism packaging and promotion, which, amongst other things is caused by the lack of appropriate tourist maps. Tourism mapping is a key componen…

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