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EVALUATING THE ROLE OF NO-CODE WEB PLATFORMS AND MESSAGING APIS IN THE DIGITAL TRANSFORMATION OF LOCAL TRAVEL AGENCIES IN NIGERIA

Digital transformation is reshaping small and micro enterprises in Nigeria, and the travel agency sector, reliant on face-to-face bookings, phone calls, and manual itinerary preparation, is no exception. This paper reviews the potential of no-code web platforms and messaging Application Programming Interfaces (APIs) as acceptable tools for driving digital transformation among local Nigerian travel agencies, most of which operate as micro or small enterprises with limited technical or financial capabilities. Drawing on a synthesis of 10 studies spanning digital market adoption, technology diffu…

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Source	OpenAlex research
Collection	International records
Kind	Document
Publisher	Global Journal of Engineering and Technology Advances
Date	2026-08-26
Type	article
Details	openalex authorships.countries:NG,primary topic.subfield.id:3320\|3321\|3308\|1202\|3303\|3312\|2002\|2000\|2003 + local /\bnige
Found at	https://doi.org/10.30574/gjeta.2026.28.2.0225
Archived copy	Look it up in the Wayback Machine
Record ID	`openalex:W7204245936`

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EVALUATING THE ROLE OF NO-CODE WEB PLATFORMS AND MESSAGING APIS IN THE DIGITAL TRANSFORMATION OF LOCAL TRAVEL AGENCIES IN NIGERIA. OpenAlex research, 2026. Vero Archive, record openalex:W7204245936.